Why this model can be stronger than an international platform
In many international marketplaces, a relevant share of the booking value stays in the intermediation layer. At MyAzoresHome, the logic is different: we aim to turn part of that value into a real customer benefit in the form of a direct discount, extra perk or special condition, helping partners present a more competitive final offer.
Why this can help improve conversion
At a time when many travellers compare prices more carefully and think harder before confirming each booking, any real advantage can influence the final decision. If the customer sees that they can book with a regional partner and still receive an exclusive discount or extra, the offer becomes more compelling than on a generic platform where that margin never comes back to the traveller.
A growing platform with its own tools
MyAzoresHome is evolving from a Pico-focused website into an authority platform covering all 9 islands, with island hubs, trip-planning content, commercial pages and proprietary tools. The Azores Weather Tool is already live, and other tools are in development to increase usefulness, qualified traffic and recommendation power across the platform.